Privacy Policy
Last updated: June 9, 2026
1. Data We Collect
We collect information you provide during onboarding, including style preferences, budget, sizing, color choices, and occasion needs. We also collect usage data such as pages visited, features used, and device/browser information. Payment information is processed by Paddle and is not stored on our servers.
2. How We Use Your Data
Your data is used to generate personalized outfit recommendations, improve our AI styling service, process subscriptions, and communicate with you about your account. We do not sell your personal information to third parties.
3. Third-Party Services
Outfyt uses third-party services to operate, including Anthropic (AI generation), SerpAPI (product search), and Paddle (payments). These providers process data according to their own privacy policies. Product links may direct you to external retailers with separate privacy practices.
4. Cookies
We use essential cookies and local storage to remember your preferences, subscription status, and session state. Analytics cookies may be used to understand how users interact with Outfyt. You can control cookies through your browser settings, though some features may not function without them.
5. Your Rights
Depending on your location, you may have the right to access, correct, delete, or export your personal data, restrict processing, or object to certain uses. To exercise these rights, contact us at contact.outfytai@gmail.com.
6. GDPR Compliance
If you are located in the European Economic Area or United Kingdom, we process your data under lawful bases including contract performance, legitimate interests, and consent where required. You have the right to lodge a complaint with your local data protection authority. We retain personal data only as long as necessary to provide the service and comply with legal obligations.
7. Contact
Privacy questions? Reach us at contact.outfytai@gmail.com.